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How to use meta tags.




meta tags

  • Meta tags are included in the html, between the and at the top of the document
  • It is crucial to get the correct information in these as this could decide whether or not your web site is listed
  • The meta tags (in the HTML of each page) for title , keywords and description should be utilized to their full value, and match keywords that appear in the body of the page
  • Some search engines (not all) use meta tags to obtain the information about your site - directories don't use them
  • Meta tags are an important aspect of search engine optimization

step by step instructions

planning

  1. Think of a short keyword intensive phrase for the page
    • Use this as the page title
    • Keep to 90-150 characters or less (incl. spaces, punctuation etc.)


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